Increase in secondary metabolites in cell culture is commonly achieved by:
Increasing secondary metabolite accumulation in plant cell cultures is commonly achieved by supplementation with elicitors after achieving adequate biomass. Secondary metabolism is resource costly competing with primary growth for carbon nitrogen and energy, regulated by growth defense trade off controlled by TOR kinase promoting growth versus SnRK1 promoting defense. Under normal culture high auxin low stress conditions flux stays in primary metabolism. Elicitor addition artificially activates jasmonate and salicylate mediated defense transcriptome inducing genes encoding rate limiting enzyme
Ref: Mishra & Ranjan 2008 secondary metabolite; PubMed elicitor methyl jasmonate.