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Marketing Management 1

Marketing Management 1 covers the fundamental concepts and strategies used in modern marketing. Topics include market analysis, product positioning, pricing, promotion, and distribution. The category offers practice questions to help students master these core principles.

23 questions

Marketing Management 1

The trend of health and fitness has created a demand for products like gyms, bottled mineral water, and food supplements

Social Environment marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Export promotion is concerned with _________

Globalisation marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Vinod Limited target production was 25,000 units in a year. Production manager was able to achieve this target but at a

Effective but not efficient marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Vinod Limited target production of 22,000 units in a year. Production manager was able to cut down the cost but could no

Efficient but not effective marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Chief Marketing Officer and Managing Director is the part of _________

Top Management marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Vinod Limited target production of 25,000 units in a year. Production manager was able to achieve this target but at a h

Effective but not efficient marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

A company, which manufactures a popular brand of toys, has been enjoying a good market reputation. It has a functional o

Functional structure marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Rishabh Shoes India Limited is dealing in the manufacturing of shoes and is doing well in the industry. It plans to dive

Divisional structure marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

Once departments have been formed, each of them is placed under the charge of General Manager.

False marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

The cost of production increased due to increase in minimum wage rate by government is an economic dimension.

False marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

“Trends refer to changes and inclination towards new products and services”. This statement describes significant effect

Social environment marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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Marketing Management 1

An organization with several product lines has which one of the following mix that consists of all the product lines and

Product mix marketing correct; 4Ps product price place promotion create value.

Ref: NCERT Business Studies Class XII Chapter 11 Marketing Management covers marketing mix product price place promotion branding packaging decisions.

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